SHOP + POP

All you need to know in retail, marketing and digital trends.

Jun 10, 20221 min

Industry Secrets Unlocked with Aimée Lopez – Retail Copywriter

My recent interview with Andree Girard-Kemp.

Jun 24, 20211 min

Guest Blog Post: Five Helpful Writing Tips for Your Fashion Business

My recent blog post on T.H.O.C Fashion Design & Development Studio's blog.

Jan 14, 20214 min

Writing to Sell in the Gender-Neutral Retail Landscape

In the age of COVID-19, this is the time to be open and honest about how people shop and will shop in the future.

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