Key Takeaways from Top Drawer London - January 2023
Want to know the key to your retail brand’s longevity and success? You need a signature product that keeps people coming back.
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- Jan 9
- 2 min
Product-Marketing Masterclass - Three Steps to Uncover Your Target Customer
Zoom workshop on Thursday, 26 Janurary from 7:00pm - 8:00pm GMT. Reasonably priced, tax-deductiable tickets are available to purhase...
- Oct 21, 2022
- 1 min
Bringing Business to Retail Podcast Interview: Super Fun Ways to Make More Money
Want to know easy and cost-effective ways to increase your average order value? If so, check out this podcast episode.
- Sep 25, 2022
- 1 min
Article Now Available on Retail TouchPoints
My article 80% of Your Store’s Revenue is Coming from This Source is now available to read on Retail TouchPoints.
- Sep 4, 2022
- 2 min
Speaking @ RetailFest - Top Drawer London, 11 Sept. at 2:00pm
Starting a new retail venture or revisiting your marketing strategy and not sure who your target customers are?
- Aug 4, 2022
- 1 min
E-Commerce After-Sales Service—Are You Failing Your Customers? - Now on Ingrid.com
My article on the e-commerce post-sale process is now on Ingrid.com.
- Jun 23, 2022
- 3 min
Pricing Magic: How to Charm Your Customers Without Lifting a Finger
Use Charm Pricing to Your Advantage.
- Jun 10, 2022
- 1 min
Industry Secrets Unlocked with Aimée Lopez – Retail Copywriter
My recent interview with Andree Girard-Kemp.
- Nov 2, 2021
- 3 min
Don't Let Black Friday Bring You Down!
30% of all retail sales occur from Black Friday until Christmas. (Ecommerce News)
- Oct 12, 2021
- 1 min
Practical Marketing Strategies From a Seasoned Copywriter
Looking for easy-to-follow marketing tips for your business?
- Sep 20, 2021
- 4 min
How to Write Product Descriptions for E-Commerce
Product descriptions are a vital part of any online shopping experience.
- Jun 24, 2021
- 1 min
Guest Blog Post: Five Helpful Writing Tips for Your Fashion Business
My recent blog post on T.H.O.C Fashion Design & Development Studio's blog.
- Jan 14, 2021
- 4 min
Writing to Sell in the Gender-Neutral Retail Landscape
In the age of COVID-19, this is the time to be open and honest about how people shop and will shop in the future.
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